SMarT Marketing

What follows is a crazy, but true tale of a little HubPage that never gave up.

Nearly four months ago I created a HubPages account for a client. The page was succinct and targeted one of their main keywords. As the months go by, some other optimizations are performed. Four months later (present day), I’m looking at the main site’s progression up the search engines and who do I run into – well good ole HubPages, all sweaty and out-of-breath.

This particular client has a niche, geographically-tight target market. The market is also less SEO competitive than some others, but nonetheless, there was the main site at #1, a secondary page at #2 and little buddy HubPage at #3 in the Yahoo Search Results. In Google, the main site was #4 and the HubPage was near the bottom of the first page.

While this page has not yet been a tremendous traffic generator, it does bump competitors down and occupies prime beach-front property. As well, the stronger the HubPage gets, the stronger the back link becomes to the main site. Relevant back links, we all know…are relevant.

There are a number of websites that allow for these industry pages, HubPages merely fits the what-have-you-done-for-me-lately criterion for this Blog post. These types of industry pages expand the funnel process from Internet surfer to sale, widening the mouth of the whirlpool so more surfers fall in.

If you would like help widening your whirlpool or are in need of Internet marketing services, contact Sales & Marketing technologies.

By Brett Hughes
Internet Marketing Specialist, Sales & Marketing Technologies

This entry was posted on Thursday, December 6th, 2007 at 7:12 am and is filed under Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.